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EuroScreen, a project designed to capitalise on the major economic and cultural opportunities presented through screen tourism.
The showreel was produced for the EuroScreen conference "Seen on Screen: Capitalising on Screen Tourism", where EuroScreen partners arrived in London to hear and share case studies, discuss the revealing findings and explore best practice.
“This research shows that productions don’t just sell cinema tickets and box sets, they also sell the places where they’re made” – Film London CEO Adrian Wootton
The four case studies presented have been selected for their demonstration of good practice, as identified in our Baseline Study.
The Handbook seeks to present various cases, from launching screen industry initiatives through to capitalising on existing screen assets with the aim of advancing screen tourism practises.